Instagram is testing dislike button for comments on both Feed posts and Reels. The new button, appearing next to comments, gives users a private way to signal that they don’t feel good about a particular remark. The goal is to improve the overall experience of conversations on the platform and foster a more positive atmosphere in the comments on Instagram.
Key points to note about the new feature
- Purpose: The primary purpose of the dislike button is to improve the quality of the comment section. It gives people a private way to signal that they don’t feel good about that particular comment.
- Availability: The button is being tested with a very small group of people.
- Functionality: The button allows users to express dislike for a comment. It functions similarly to the Reddit downvote button.
- Privacy: There is no dislike count, and the comment’s author will not be notified if their comment has been disliked. No one will know if you downvote a comment.
- Ranking: Dislikes will eventually contribute to comment ranking. Instagram may integrate this feedback into its comment-ranking system, potentially moving disliked comments lower in the thread to reduce their visibility.
Some users have criticized the new feature, expressing concerns that it might promote bullying and negativity.
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